Privacy Policy

Effective Date: 02/24/2026
Last Updated: 02/24/2026

Sunrise Pools (“we,” “our,” or “us”) is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or interact with us online.

This policy is designed to comply with applicable federal laws and the Arkansas Personal Information Protection Act (APIPA).

By using our website, you agree to the terms of this Privacy Policy.

1. Information We Collect

A. Information You Provide to Us

We may collect personal information you voluntarily submit, including:

  • Full name

  • Email address

  • Phone number

  • Mailing address

  • Property address

  • Project details and preferences

  • Any information submitted through contact or estimate forms

B. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser and device information

  • Pages visited

  • Time spent on pages

  • Referral source

  • General geographic location (city/state level)

This information helps us improve website performance and marketing effectiveness.

2. How We Use Your Information

We may use your information to:

  • Respond to inquiries and provide estimates

  • Schedule consultations

  • Deliver requested services

  • Improve website functionality

  • Conduct marketing and advertising efforts

  • Communicate project updates or promotional offers

  • Comply with legal obligations

You may opt out of marketing communications at any time by using the unsubscribe link or contacting us directly.

3. Cookies and Tracking Technologies

Our website may use cookies, pixels, and analytics tools (such as Google Analytics or advertising platforms) to:

  • Understand user behavior

  • Improve performance and usability

  • Measure advertising effectiveness

You may disable cookies through your browser settings. Some website features may not function properly if cookies are disabled.

4. How We Share Information

We do not sell your personal information.

We may share information with:

  • Website hosting providers

  • CRM and marketing automation platforms

  • Payment processors (if applicable)

  • Analytics and advertising partners

  • Legal authorities if required by law

All third-party service providers are required to maintain appropriate safeguards.

5. Data Security

In compliance with the Arkansas Personal Information Protection Act, we implement and maintain reasonable security procedures and practices appropriate to the nature of the information we collect.

While we strive to protect your personal information, no system can guarantee absolute security.

6. Data Breach Notification (Arkansas Residents)

If a security breach compromises your personal information as defined under Arkansas law, we will provide notice in accordance with the Arkansas Personal Information Protection Act. Notification may be provided via written notice, electronic notice, or substitute notice as permitted by law.

7. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill the purposes outlined in this policy

  • Complete contractual obligations

  • Comply with legal requirements

8. Your Rights

Arkansas residents have the right to:

  • Request access to personal information we hold about them

  • Request correction of inaccurate information

  • Request deletion where legally permissible

  • Opt out of marketing communications

To make a request, please contact us using the information below.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to review their policies before submitting personal information.

10. Children’s Privacy

Our website is not directed toward children under 13 years of age. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

12. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact:

Sunrise Pools
2000 Magnolia Ave #415 Little Rock, AR 72202
Phone:501.246.6789
Email: sean@sunrisepoolsar.com